Marketing Requirements Document (MRD) Template

The MRD describes the overall market opportunity. It helps the PM and the product team consolidate all the marketing research so you can easily explain your customer's need and wants.

There are so many ideas for new products and services. So having this document clearly defined will help you keep focus in the important things to be build.

Because of this I build this template to help Product Managers to have an easy way to fill and maintain this documentation on Notion, personally I use Notion to manage all my work and personal life, so I hope you find this useful.

It's also very important to review this document very often, because your customer and the market are alive! and like everything alive it is constantly changing.

This template is based on the Aha! MRD guide, you can find it here.